BORN OF A CLIMBER & AN ARTIST

- UNCONVENTIONAL BY DESIGN -

WHAT IS LOV

LOV is fashion.  Born of a climber and artist heritage, influenced by the life we love.

LOV is collections. We do small-batch releases multiple times a year.

LOV is Inspiration. We are a platform to share stories and get inspired.

LOV is support. We pay homage to and uplift our communities.

LOV is sustainability. We favor fair labor wages and eco friendly choices throughout the process.

LOV is Us. We are Joel Kinder and Lindsey Tjian-Kinder.

BOONE SPEED IMAGE

INSPIRED BY OUR

IMPREFECTIONS

Life of Villains is an American apparel brand born of climbing roots. We release small batch collections of branded and upcycled unisex apparel multiple times a year. Our style is inspired by the irreverent and rebellious nature of climbing, our life on the road and the world around us. We encourage members of our community to embrace their unique selves, to feel free in their personal expression, and to stand out. We are dedicated to uplifting the communities we pass through.

IT IS OUR DUTY TO SUPPORT AND UPLIFT THE COMMUNITIES WE PASS THROUGH

A portion of proceeds from each of our collections is donated. Depending on a number of factors, we commit between 25-100% of all profits to an organization of our choosing. Here are some of the orgs we have supported thus far…

GIMME A REASON

100% of proceeds donated to Sacred Rok. Founded by Ron Kauk, Sacred Rok supports underprivileged, at-risk, and incarcerated youth in nature, helping them to access, learn about, and respect the outdoor world and themselves.

HERSTORY

50% of proceeds donated to the Native American Rights Fund (NARF). Founded in 1970, NARF is the oldest and largest nonprofit legal organization asserting and defending the rights of Indian tribes, organizations, and individuals nationwide.

LOV - 2020 © Nathaniel Davison

Follow our journey on Instagram @lifeofvillains_official